What Is the Right Time to Tweet on Twitter?
The job of a social media marketer may look fun as they spend
their whole day on social media platforms, but there is
another side of the coin. They have to manage multiple social
media accounts and need to work on different complex aspects.
One of them is to the right time to post.
Why Care for Posting at the Right Time?
If you post on any of the social networking sites at the
right time, you can receive maximum reach, engagement, and
Different social media platforms can have different right
In this blog, we are going to share more details about the
right time to tweet using your
social media marketing tool or directly. There are different aspects to consider
identifying the right time to post on Twitter. Let’s talk
about the major aspects.
1. General Rule of Twitter Marketing
According to the survey result shared by the major social
media management tools, the best time to tweet is
from 8 AM to 10 AM and from 6 PM to 9 PM.
If you have a wholesale business, then you should post
the most important content during weekends.
If you have a retail business, then you can receive a
better engagement during weekdays.
2. Nature of Business
If we become more specific about the rules of posting on
Twitter to get the best results, marketers should focus on
the type of your business.
The B2B businesses should tweet from Monday to Friday and
from 9 AM to 4 PM of the weekday. As Twitter receives
millions of tweets every second, it is necessary to tweet
in more quantity without hampering the quality. Using a
reliable social media marketing tool can help you in
scheduling the tweets. Scheduled tweets will reach on
time, even if your social media marketer is not available
or tied up in a meeting.
The B2C business must tweet from 9 to 11 am on weekends
to get the best reach and engagement. During weekdays, the
B2C businesses can post on Twitter from 12 PM to 1
3. Social Listening
All businesses are different. Devising a meticulous
Twitter marketing strategy can help in increasing goal
conversion from your tweets sent directly or using any
of the social media management tools.
One very effective way of finding the right time to
tweet is taking decisions based on concrete data. The
right time to post on Twitter would be the time when
your targeted audiences are online and engaging with the
content. This can be identified with social
You must use the right social media marketing tool for
social listening. It will give insightful data about the right time to
post on Twitter. Even if you are new on Twitter and do
not have enough data to make decisions,
social media management tools can let you monitor
the engagement of your competitors and other big
Based on the collected data, you can decide the right
time to tweet, so you can receive maximum